Don Draper!
Tech Crunch posted a detailed how-to on their site today dealing with Facebook Fan Pages. It brings up great points about using a larger profile picture size (up to 200x600 pixels) and adding widgets to your tabs. Kudos to the TC for publishing this - will help a lot of startups in their social media campaigns.
View the article here.
Interesting call for advancement in measurement from AdAge via http://ow.ly/wP1F:
"Looking back at the birth of this industry and the first simple graphical banners, I am still amazed at how much has been achieved in the first 15 years. That said, I anxiously await the further advancements coming our way in terms of new ad technologies, ad forms and ad measurement capabilities..."
Yesterday, Entrepreneur.com posted the findings of an IBM study on the future of online advertising. The result? Bleak. IBM boldly forecasted the end of advertising, stating “The next 5 years will hold more change for the advertising industry than the previous 50 did”....Read More!